Last Updated: October 12, 2025

The Dating Initiative (“we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and protect your data when you visit our website at www.thedatinginitiative.com, subscribe to our email list, purchase products, or interact with us through other channels.

1. Information We Collect

Information You Provide to Us

We collect personal information that you voluntarily share with us through our website forms, email communications, purchases, social media interactions, or other direct contact. This may include:

Name and contact details (email address, phone number, mailing address)

Payment and billing information for purchases

Preferences, interests, or other information relevant to offers or services

If you make a purchase, we also collect transaction data including product details, purchase date, and payment method.

Automatically Collected Information

When you visit our website, we may automatically collect certain technical data such as:

IP address

Browser type and version

Device information

Time zone settings

Pages visited, time spent on the site, and referring sites

This information helps us improve website performance, functionality, and user experience. We use tools such as Google Analytics and may use other analytics or marketing platforms.

2. How We Use Your Information

We use collected information to:

Process and fulfill purchases of digital products or services

Respond to inquiries and provide customer support

Send relevant marketing communications (such as newsletters, product updates, and promotions)

Improve website design, functionality, and content

Maintain internal records for legal, accounting, or administrative purposes

We will only contact you for marketing purposes if you have opted in. You can unsubscribe at any time.

3. Data Sharing and Disclosure

We will not sell, rent, or trade your personal information.
We may share data only with:

Trusted service providers (such as payment processors, email marketing platforms, and website hosting providers) who help us operate our business

Professional advisers such as lawyers or accountants when necessary

Successors or assigns in the event of a business restructuring, merger, or sale

All third parties are required to keep your data secure and use it only for the purposes we specify.

4. Data Security

We are committed to protecting your personal information and have implemented security measures to prevent unauthorized access, misuse, disclosure, or loss. If a data breach occurs, we will notify affected users as required by law within 7 business days.

5. Data Retention

We keep your personal information only as long as necessary to fulfill the purposes we collected it for, including any legal, accounting, or reporting requirements.
For tax and recordkeeping purposes, we may retain transaction data for up to six years.

6. Your Rights

You have the right to:

Access the personal data we hold about you

Request correction or deletion of your data

Restrict or object to certain data processing

Withdraw consent for marketing communications at any time

To exercise any of these rights, please email us at [email protected].

7. Cookies and Tracking Technologies

Cookies help us analyze web traffic and customize your browsing experience. You can choose to accept or decline cookies in your browser settings. Turning off cookies may affect certain website features.

We use third-party cookies and tracking technologies from:

Google Analytics (website performance and visitor insights)

ConvertKit (email marketing and opt-in tracking)

Social media platforms (advertising pixels and engagement analytics)

Our website may include affiliate links or third-party content. We are not responsible for how these third parties collect or handle your information. Please review their privacy policies before providing any personal data.

8. Children’s Privacy

Our website and services are intended for individuals 18 years or older. We do not knowingly collect or store information from children. If we learn that we have collected data from a minor, we will promptly delete it.

9. Email Communications & CAN-SPAM Compliance

We comply with the CAN-SPAM Act, which governs commercial email communication.
We agree to:

Not use false or misleading subject lines or email addresses

Identify messages as advertisements when applicable

Include our physical business address in all marketing emails

Provide a clear opt-out or unsubscribe option in every email

If you wish to stop receiving emails, you can unsubscribe using the link at the bottom of any message or contact us directly.

10. Updates to This Policy

We may update this Privacy Policy periodically. Any changes will be reflected by the “Last Updated” date at the top of this page. Continued use of our website after changes are posted constitutes your acceptance of the revised policy.

11. Contact Information

If you have any questions about this Privacy Policy or how we handle your personal information, please contact:

The Dating Initiative
Attn: Jenifer Sartain
Chattanooga, TN
Email: [email protected]
Website: www.thedatinginitiative.com