Effective Date: October 12, 2025
The Dating Initiative
Operated by Jenifer Sartain
Chattanooga, Tennessee
www.thedatinginitiative.com

1. Introduction

Welcome to The Dating Initiative (“we,” “our,” or “us”). By accessing or using our website, products, or services, you agree to comply with and be bound by these Terms of Use and Privacy Policy.

Our mission is to help couples go together + grow together by simplifying the process of planning meaningful dates and experiences. We value your trust and are committed to protecting your personal information.

2. Use of This Website

By using our website, you agree to:

Use the site for lawful purposes only.

Not engage in activities that may harm, disable, overburden, or impair the website.

Not attempt to gain unauthorized access to any portion of the site or systems connected to it.

You must be at least 18 years old to use this site or purchase our products.

We reserve the right to refuse service, remove content, or terminate access if these terms are violated.

3. Intellectual Property

All content on this website—including but not limited to text, graphics, images, videos, logos, design elements, and downloadable materials—is the property of The Dating Initiative or its content creators and is protected by U.S. and international copyright laws.

You may view and download materials for personal, non-commercial use only. You may not copy, reproduce, distribute, modify, or create derivative works without prior written permission.

4. Purchases and Digital Products

When purchasing digital downloads or other products from The Dating Initiative:

All sales are final. Due to the digital nature of our products, refunds are not typically offered.

Prices are listed in U.S. dollars and subject to change at any time without notice.

Payment is processed securely through third-party providers. We do not store your payment details.

Access to digital downloads is for personal use only and may not be shared or resold.

If you experience issues accessing a product, please contact [email protected] for assistance.

5. Disclaimer

Our content and resources are designed to provide inspiration, ideas, and tools for couples to enhance their relationships. However:

We are not licensed counselors, therapists, or medical professionals.

All information provided is for educational and entertainment purposes only.

You are responsible for your own decisions, safety, and experiences.

We make no guarantees about the outcomes of using our products, services, or recommendations.

6. Limitation of Liability

The Dating Initiative is not liable for any direct, indirect, incidental, consequential, or punitive damages arising from your use of this website or any of our products or services.

By using our website, you agree to hold us harmless for any damages, losses, or injuries that may occur from following advice, participating in activities, or using our materials.

7. External Links & Third Parties

Our website may contain links to third-party websites, affiliates, or advertisers. We do not control and are not responsible for their content, privacy practices, or terms.

If you choose to make a purchase or engage with a third party linked from our site, you do so at your own discretion and risk.

8. Privacy Policy

8.1 Information We Collect

We collect personal information you voluntarily provide, such as:

Name and contact details (email, phone, address)

Billing and payment information for purchases

Preferences, interests, or responses to surveys or forms

Automatically collected data may include:

IP address, browser type, time zone, and site usage statistics

Device and traffic information collected via Google Analytics or similar tools

8.2 How We Use Your Information

We use your information to:

Process orders and deliver digital products

Communicate with you about updates, offers, or services

Improve our website and customer experience

Send marketing emails (if you have opted in)

You can unsubscribe from marketing emails at any time.

8.3 Sharing Your Information

We do not sell or rent your personal information.
We may share data only with:

Trusted service providers (payment processors, email platforms, analytics tools)

Professional advisors (legal, financial, or technical support)

Successors in the event of a business transfer

All third parties are required to keep your data secure and use it only for agreed purposes.

9. Data Security

We take appropriate security measures to protect your information against unauthorized access, alteration, or destruction.

If a data breach occurs, we will notify affected users within 7 business days as required by law.

10. Cookies and Tracking

We use cookies to analyze website traffic, improve performance, and personalize your experience.
You can modify your browser settings to decline cookies, but doing so may limit functionality.

We may use:

Google Analytics for site performance data

Equipt360 for email subscriptions

Social media pixels for advertising insights

Some affiliate or third-party content may also use cookies or similar tracking technologies. Please review their policies directly.

11. Children’s Privacy

The Dating Initiative does not knowingly collect or store information from individuals under the age of 18.
If you believe we have collected personal data from a minor, please contact us immediately to have it removed.

12. Email Communication & CAN-SPAM Compliance

We comply with the CAN-SPAM Act and agree to:

Not use misleading subject lines or email addresses

Clearly identify marketing messages

Include our physical business address in all emails

Provide an easy way to unsubscribe

To opt out of emails, click the “Unsubscribe” link at the bottom of any message or email us directly.

13. Your Rights

You have the right to:

Access the personal data we hold about you

Request correction, deletion, or transfer of your data

Withdraw consent for marketing communications

To exercise these rights, email [email protected].

14. Changes to These Terms

We may update these Terms of Use and Privacy Policy from time to time. The updated version will be posted on this page with a new “Last Updated” date.
By continuing to use our website, you accept the updated terms.

15. Contact Information

If you have questions or concerns about these Terms or our Privacy Policy, please contact:

The Dating Initiative
Attn: Jenifer Sartain
Chattanooga, TN
Email: [email protected]
Website: www.thedatinginitiative.com